As Nest, maker of smart thermostats, was planning the launch of their most recent product, they mont certainly attempted to anticipate the product life cycle for this type of new product and they have also most certainly been trying to manage the product life cycle as effectively as possible. Given that, which of the following statements related to the Product Lifecycle concept is most accurate? In managing the life cycle, it is reasonable that marketers would want to lengthen the "growth" stage so that they can continue to dive solid reverue growth for as long as possible. The revenue and profit lines cross over each other during the "maturity" phase In the "introductory' stage, revenues and profits are alwars positive In managing the life cycle. it is reasonable that marketers would waits to lengthen the "introductory' stage so that they can get to praheability faster
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The final stage of the life cycle is referred to as the "death" stage