(Solved): Considering the scenario: KE Nifty Naven is launching a series of educational videos, aimed at the ...
Considering the scenario: KE Nifty Naven is launching a series of educational videos, aimed at the home handyman. Nifty Naven will be selling subscriptions to the entire series, available from a password protected area on their website. Their target persona is Scott, a new homeowner and young dad. Scott is 26, married and has a 18 month old son. He and his wife both work full-time, but have little disposable income to spare, so seek to save money whenever possible. What would be the most appropriate social media platform for Nifty Naven to run their social media campaign for its educational videos and why (considering both the campaign objective and target persona)? I A- v B I 89