Review three sponsorship resources, which may be newsletters, online platforms, webinars, interviews, blogs, podcasts, or data analysis providers (Kore, for example). You might gain some insight by reviewing the "Sponsorship Resources" folder, or other newly identified resources. 2) After identifying and either reading, or reviewing selections, identify and list 3-5 key issues, concepts, threats/opportunities, etc., addressed by the resource. Attempt to state these succinctly, as brief statements, rather than full sentences. 3) Consider how each is related to managing a sport sponsorship focused business initiative; or provide a conceptual framework for understanding a process/element/strategy of sport sponsorship.